
Philip Hitschler-Becker
Our History
Hitschler International is a family-owned company since 1929. In 1980s, Hitschler launched the famous Hitschies – soft fruit chews with a crisp shell and a unique long cylinder shape. Handcrafted, non-GMO, made with fruit juice, the gourmet candy is the favorite of confectionary fans, globally.


Founded in 1929
At the end of the 1920s, Ferdinand Hitschler, the father of Walter Hitschler, started trading with tobacco and cachous – small, yummy licorice sweets which were originally a specialty from France. The period between 1929 to 1980’s was a period of growth and expansion for Hitschler International, under the able leadership of Walter Hitschler.


Hitschie’s in the 1980s
In 1980s Hitschler International launched the famous Hitschies – soft fruit chews with a crisp shell and a unique long cylinder shape. Handcrafted, non-GMO, made with fruit juice, the gourmet candy soon became the favorite of confectionary fans around the world.
In 2017, Philip Becker-Hitschler, a fourth-generation candy maker, took over Hitschler International. In keeping with the spirit of his grandfathers, he enjoys innovating and creating the finest candies for the Hitschler customers.

Full History

A Family Recipe of Love & Fun
Enjoyed by fans of all ages around the world. Each of our chews is uniquely handcrafted.
Go ahead and taste them!